Cultivating Strategic and Analytical Skills in CPG Selling
Cultivating Strategic and Analytical Skills in CPG Selling
.MP4, AVC, 1280x720, 30 fps | English, AAC, 2 Ch | 47m | 138 MB
Instructor: Shawn Casemore
.MP4, AVC, 1280x720, 30 fps | English, AAC, 2 Ch | 47m | 138 MB
Instructor: Shawn Casemore
Today's complex consumer packaged goods industry (CPG) sales environment requires much more than relationship-building skills to drive growth. This course helps you elevate your strategic and analytical competencies for greater impact.
Join instructor Shawn Casemore to hone skills in leveraging data, strengthening retail partnerships based on category and shopper insights, developing strategic plans to navigate competitive shifts, and skillfully presenting compelling solutions to procurement teams.
Learning objectives
- Understand and apply shopper behavior analytics.
- Build retail executive relationships with value-based authority.
- Craft insight-led CPG category growth strategies.
Cultivating Strategic and Analytical Skills in CPG Selling
