Stock Photos, Generative Ai, Video: Deep Dive On How To Sell

The best titles, keywords, niches to help you sell more photos, generative AI, video online at agencies like Adobe Stock

What you'll learn

You will learn how to spot high commercial value themes to help you create content customers need.

You will learn how to write great titles for your images and videos, at the perfect length to help you appear in searches.

You will learn how to write great keywords, the right number to use and the right order to give you a boost in searches.

You will learn how to use search filters to spot underserved niches that could help you connect with buyers.

You will learn how to spotlight your portfolio to encourage customers to download more of your work.

Requirements

You need to have a basic understanding of creating photos, illustrations or videos. (This is a course on how to sell your work.)

You don't need any knowledge or experience in selling your work online. This course will cover the key steps.

Description

Want to sell MORE photos, video or generative AI online? This course explores how.Selling your work online boils down to a few key things: figuring out what buyers want, and how to help them find your work. This course is laser-focused on helping you achieve both these essential goals. What is "high commercial value" and how to make sure your work has it?No matter how high quality your images or videos may be, if it doesn't have "commercial value," no one will buy it. This course dives into the types of content buyers actually need so you don't waste your time creating work that no one will want.How to write great titlesA great title will help customers find your work in a few key ways. We'll explore those, and dive into examples of great titles and terrible ones. How to keyword your work so it's easy to findGreat keywords will elevate your work to catch the attention of buyers, but bad ones will sink your files into a black hole, never to be seen or bought. In this course, we'll grade keyword examples from A+ to F to show you what to do or avoid.How to find underserved nichesDon't create work that's one in a million. Create work that's in-demand but with few files meeting customer needs. This course explores using Adobe search tools to hone in on areas of opportunity for you.How to spotlight your work to encourage more downloadsAdobe gives us the ability to feature our work to drive more sales, but many people don't take advantage of it. We'll explore how to set up this option for your portfolio.By the end of the course, you'll know some topics to focus on, and how to position your work for success!Why am I the best instructor to teach you how to sell online?I’ve been selling images and videos online at the biggest agencies for more than 16 years. I’ve generated significant online income and have learned many best practices that have helped me figure out what customers need and how to serve them in unique ways. I’ve streamlined my workflow to minimize the busy work and maximize downloads and earnings. I’m packing just about everything I’ve learned into my Udemy courses to help you grow your own portfolio and sales.Here’s my promiseI’m happy to answer any questions you may have throughout the course. I want you to have a five-star experience, so I’ll be watching for your questions that you can post in the course and will provide answers or feedback as quickly as possible.Who this course is for:· Photographers, illustrators, videographers, animators and creators of generative AI images· Anyone wanting to turn their creativity into passive income· Beginners or those already selling online – you’ll learn not just how to get started but also how to improve your processes and ability to find profitable niches to cover

Overview

Section 1: Introduction to Stock Photos, Generative AI, Video: Deep Dive on How to Sell

Lecture 1 Welcome to the Course on Selling Your Work Online

Lecture 2 A Few Quick Notes

Lecture 3 The Basics of Microstock

Lecture 4 Download the Course Book PDF

Section 2: High Commercial Value - What Is It, and How to Create More Of It?

Lecture 5 What is High Commercial Value?

Lecture 6 Deep Dive: High Commercial Value Content at Adobe Stock

Lecture 7 Deep Dive: Low Commercial Value Content at Adobe Stock

Lecture 8 Practice Activity: High Commercial Value Exercises (download)

Section 3: Writing Great Titles

Lecture 9 How to Write Great Titles for Your Images and Videos

Lecture 10 Deep Dive: Grading Titles of Images on Adobe Stock

Lecture 11 Deep Dive: Writing Titles for Images on Adobe Stock

Lecture 12 Practice Activity: Writing Great Titles (download)

Section 4: Writing Great Keywords

Lecture 13 How to Write Great Keywords for Your Images and Videos

Lecture 14 Deep Dive: Grading Keywords of Images on Adobe Stock

Lecture 15 Deep Dive: Writing Keywords for Images on Adobe Stock

Lecture 16 Practice Activity: Writing Great Keywords (download)

Section 5: How to Find Underserved Niches

Lecture 17 Exploring Adobe Stock's Search Filters to Find Niches

Lecture 18 Deep Dive: Finding Examples of Underserved Niches at Adobe Stock

Section 6: Setting Up Featured Collections at Adobe Stock

Lecture 19 How to Set Up Featured Collections in Your Portfolio

Section 7: Summary

Lecture 20 Let's Review All the Learnings from the Course

Anyone creating stock images or videos, through photography, illustration or generative AI