Prepare For The Salesforce Marketing Associate Certification
Published 10/2024
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.04 GB | Duration: 3h 1m
Published 10/2024
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.04 GB | Duration: 3h 1m
Pass the Marketing Associate Cert Exam with Ease and Confidence
What you'll learn
Those who want to pass the Marketing Cloud Associate Certification Exam
Beginners to Salesforce Marketing Cloud Engagement
Beginners to Salesforce Marketing Cloud
Beginners to Email Marketing
Requirements
No experience necessary. Some salesforce knowledge is helpful.
Description
Thank you for your interest in this course! Salesforce's marketing cloud is one of the best tools out there to market your products to your customers! They have the strategies and the tools to make this easy for you to showcase your company's product and mission. The Salesforce Marketing Associate Certification covers the background knowledge of crucial marketing concepts, email marketing strategies, refining those strategies when roadblocks are hit, and the basics of the tools Salesforce provides to have a successful email marketing campaign. Our course covers these topics and more to give you the necessary knowledge and context to help you pass this salesforce certification exam!Easily get certified through this streamlined course with the following resources: Complete video lectures covering all exam topics.Demoed solutions and practice questions after every section.Comprehensive glossary of all terms you need to know with links to learn more.Glossary terms expounded upon in detail for each section with examples.A full practice exam formatted like the actual exam with explanations and documentation links.Notes on the 40+ trailhead modules that make up this Trailmix.All you need is a willingness to learn and an open mind to learning these crucial concepts! We are excited to see you pass the Salesforce Marketing Associate Certification Exam!
Overview
Section 1: Introduction
Lecture 1 Welcome to the Course!
Lecture 2 Meet Emily
Lecture 3 Meet Jeremy
Lecture 4 Quick Note on Course Structure
Lecture 5 Exam Outline
Lecture 6 Introduction to Glossary
Lecture 7 Introduction to Notes
Section 2: Marketing Concepts - 28%
Lecture 8 Introduction to Marketing Concepts
Lecture 9 Marketing Channels and Strategies
Lecture 10 Email Marketing Lifecycle
Lecture 11 Types of Emails
Lecture 12 Privacy Law Basics
Lecture 13 Goals and Metrics
Lecture 14 Key Terms Marketing Concepts
Lecture 15 Marketing Concepts Question Walkthrough
Section 3: Marketing Cloud Engagement Basics - 22%
Lecture 16 Introduction to Marketing Cloud Engagement Basics
Lecture 17 What is Marketing Cloud Engagement?
Lecture 18 Key Features in Marketing Cloud Engagement
Lecture 19 Email Creation Basics in Marketing Cloud Engagement
Lecture 20 Keys and IDs in Marketing Cloud Engagement
Lecture 21 Marketing Cloud Engagement Setup Basics
Lecture 22 Key Terms in Marketing Cloud Engagement Basics
Lecture 23 Marketing Cloud Engagement Basics Question Walk Through
Section 4: Email Sending and Journeys - 22%
Lecture 24 Introduction to Email Sending and Journeys
Lecture 25 Journey Builder 101
Lecture 26 Components of Journeys
Lecture 27 Bouncing Emails
Lecture 28 Subscribers
Lecture 29 Data Dimensions
Lecture 30 Key Terms Email Sending and Journeys
Lecture 31 Practice Question Walk Through Email Sending and Journeys
Section 5: Data Management 18%
Lecture 32 Introduction to Data Management
Lecture 33 Data Importing
Lecture 34 Auditing and Cleaning your Data
Lecture 35 Data Extensions
Lecture 36 Using Data to Make Decisions
Lecture 37 Key Terms in Data Management
Lecture 38 Question Walk Through Data Management
Section 6: Reporting and Analytics - 10%
Lecture 39 Introduction to Reporting and Analytics
Lecture 40 Where to Find Analytics
Lecture 41 KPIs in Reporting and Analytics
Lecture 42 Key Terms Reporting and Analytics
Lecture 43 Practice Question Walkthrough Reporting and Analytics
Section 7: Practice Exam
Lecture 44 Introduction to Practice Exam
Section 8: Thanks for taking the course!
Lecture 45 Thanks for taking the Course
Lecture 46 Bonus Lecture
Learners who want to pass the Marketing Cloud Associate Certification Exam