Generative AI for Business Leaders and Executives

Lead AI-driven transformation with confidence—strategy, governance, and execution for enterprise-ready GenAI adoption.

What you'll learn
- Understand the core capabilities and limitations of Generative AI in a business context.
- Identify high-impact GenAI use cases across departments and industries.
- Design AI-augmented teams with clear roles, feedback loops, and oversight.
- Develop and implement scalable GenAI governance and risk frameworks.
- Build AI literacy programs and change management strategies for enterprise adoption.
- Lead cross-functional GenAI initiatives aligned with business goals and KPIs.
- Communicate GenAI value through storytelling to boards, teams, and customers.
- Create a 3-year roadmap to embed GenAI into your organization’s operating model.

Requirements
- No technical or programming background is required—this course is designed for business leaders, decision-makers, and transformation leads.
- Curiosity about artificial intelligence, digital transformation, and organizational change is highly encouraged.
- Experience in leading teams, departments, or company-wide initiatives will help you apply the strategies more effectively.
- A basic understanding of how digital tools and data support business operations (e.g., CRM, cloud, analytics) is helpful but not mandatory.
- A basic understanding of how digital tools and data support business operations (e.g., CRM, cloud, analytics) is helpful but not mandatory.
- A basic understanding of how digital tools and data support business operations (e.g., CRM, cloud, analytics) is helpful but not mandatory.
- No software installation is necessary; all concepts are taught at a strategic and operational leadership level.
- No software installation is necessary; all concepts are taught at a strategic and operational leadership level.

Description
Unlock the power of Generative AI to transform your business.In this executive-focused course,Generative AI for Business Leaders and Executives, you’ll learn how to lead your organization through the most disruptive technological shift since the internet. This course is designed specifically fornon-technical executives,senior managers, andstrategic decision-makerswho want to understand how toleverage GenAIto driveinnovation, improveefficiency, reducecosts, and enablescalable growthacross the enterprise.

You'll explore thecore capabilities and limitations of Generative AI, includinglarge language models (LLMs)like GPT, Claude, and Gemini. Through real-world case studies and strategic frameworks, you’ll learn how toidentify high-impact GenAI use cases, assessAI readiness, and build a roadmap that aligns with yourdigital transformation goals.

We’ll walk you through a6-phase GenAI transformation framework, showing you how to move from pilot projects to full-scale adoption. You’ll understand how to designAI-augmented teams, implementgovernance models, manageAI risk, and measurebusiness valueusing actionable KPIs.

This course also helps you scaleAI literacy across your organization, drivechange management, and build aculture of trust, safety, and innovation. You'll gain executive playbooks for storytelling, stakeholder engagement, andnavigating boardroom conversations about AI investment, ethics, and ROI.

By the end of this course, you will be equipped to:

Build aGenAI strategytied to your company’s core objectives

Fund the right initiatives and avoid "pilot purgatory"

Communicate a clear, trustedAI narrativeto teams and customers

Leadcross-functional AI implementationwith confidence

Future-proof your organization with a3-year GenAI capability roadmap

Whether you’re infinance,healthcare,retail,technology, ormanufacturing, this course delivers the frameworks and insights you need to makeGenerative AI a core business advantage.

No coding required. No technical background needed. Just bold leadership, practical tools, and the clarity to lead in the AI era.

Who this course is for:
- C-suite executives looking to shape GenAI strategy and competitive advantage
- Senior managers responsible for innovation, operations, or transformation
- Department heads aiming to integrate AI into their teams and workflows
- Business leaders who want to responsibly scale GenAI across the enterprise
- Consultants advising organizations on digital or AI-led transformation
- HR, marketing, finance, and operations leaders preparing for AI-driven change
- Change management professionals guiding organizational adoption of new technologies
- Non-technical leaders seeking a strategic understanding of GenAI’s impact
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