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Principles of Marketing: A Value-Based Approach

Posted By: hill0
Date: 29 Jun 2019 22:40:44
Principles of Marketing: A Value-Based Approach

Principles of Marketing: A Value-Based Approach
by Ayantunji Gbadamosi
English | 2014 | ISBN: 0230392709 | 429 Pages | PDF | 8 MB

An engaging, introductory textbook designed to help students develop an understanding of the basic principles of marketing and how they can be applied in practical settings to create superior value for customers.

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