«Sales Mastery: Share the Benefit» by Eric Lofholm
«Sales Mastery: Share the Benefit» by Eric Lofholm
English | MP3@192 kbps | 43 min | 59.4 MB
English | MP3@192 kbps | 43 min | 59.4 MB
In this course you will learn techniques and strategies on how to bring the benefits to life in your sales presentation. A common statement in sales is that people buy you. Although I believe being likeable is very important in sales, what people buy are benefits. People do things for self-serving reasons. After going through the course you will have the techniques you learn for the rest of your sales career.