Delivering Fantastic Customer Experience: How to Turn Customer Satisfaction into Customer Relationships by Daniel Lafrenière, Christopher Ragland, Taylor & Francis Distribution
English | June 07, 2022 | ISBN: B0B3G47YK1 | 2 hours and 8 minutes | MP3 | 117 Mb
English | June 07, 2022 | ISBN: B0B3G47YK1 | 2 hours and 8 minutes | MP3 | 117 Mb
If you don’t offer great customer experience, your main competitors will take away 50% of your business. Period. Gone are the days in which businesses could simply offer an "OK" experience and get away with it. In today’s hypercompetitive environment, companies can no longer be just B2C or B2B. They must become B2Me—more personal, more relevant.
With customers having higher expectations and access to more information than ever before, companies must create stellar, frictionless, personalized, and memorable customer experiences, if they plan to stay in the game. In this book, you will learn:
- What customer experience truly is
- How emotions can increase customer loyalty…or make customers ditch a brand
- Which behaviors and attitudes lose customers
- Ten easy, practical, and proven ways to immediately improve your customer experience
- What renowned companies do to offer the best customer experience.
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