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Transformational Security Awareness: What Neuroscientists, Storytellers, and Marketers Can Teach Us About Driving

Posted By: Free butterfly
Transformational Security Awareness: What Neuroscientists, Storytellers, and Marketers Can Teach Us About Driving

Transformational Security Awareness: What Neuroscientists, Storytellers, and Marketers Can Teach Us About Driving Secure Behaviors by Perry Carpenter, Kevin Mitnick - foreword, Stephen Bel Davies
English | July 21, 2020 | ISBN: B08CJQXHRR | 12 hours and 20 minutes | M4B | 674 Mb

Expert guidance on the art and science of driving secure behaviors.
Transformational Security Awareness empowers security leaders with the information and resources they need to assemble and deliver effective world-class security awareness training programs that drive secure behaviors and culture change.
When all other processes, controls, and technologies fail, humans are your last line of defense. But, how can you prepare them? Frustrated with ineffective training paradigms, most security leaders know that there must be a better way. A way that engages users, shapes behaviors, and fosters an organizational culture that encourages and reinforces security-related values. The good news is that there is hope. That's what Transformational Security Awareness is all about.
Author Perry Carpenter weaves together insights and best practices from experts in communication, persuasion, psychology, behavioral economics, organizational culture management, employee engagement, and storytelling to create a multidisciplinary masterpiece that transcends traditional security education and sets you on the path to make a lasting impact in your organization.
PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

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