Television Is the New Television: The Unexpected Triumph of Old Media in the Digital Age
Television Is the New Television: The Unexpected Triumph of Old Media in the Digital Age by Michael Wolff, Jonathan Yen, Tantor Audio
English | June 23, 2015 | ISBN: B00ZGP40GE | 5 hours and 54 minutes | M4B 64 Kbps | 176 Mb
English | June 23, 2015 | ISBN: B00ZGP40GE | 5 hours and 54 minutes | M4B 64 Kbps | 176 Mb
Every day brings new headlines about the decline of traditional media powerhouses like Time Inc. and the triumph of digital native media like Buzzfeed and Politico. Old media giants like the New York Times are betting everything on their digital offerings to replace the shrinking revenue from traditional advertising. But the ugly truth, argues Michael Wolff, is that digital media isn't working for any content creator, old or new.
Wolff shows how the leaders in digital media, from the mighty platforms to brand-name magazine and news sites, are now trying to become video producers and to effectively put themselves into the television business as distributors and programmers. Wolff predicts what will happen during the next few years of this gold rush and war for survival.
Feel Free to contact me for book requests, informations or feedbacks.
Without You And Your Support We Can’t Continue
Thanks For Buying Premium From My Links For Support
Without You And Your Support We Can’t Continue
Thanks For Buying Premium From My Links For Support